A Webinar about how companies building subscription businesses can build personal and sustainable relationships with customers, as well as long-term profitability and loyalty, will take place September 28th at 12:00 EDT.
Yankee Group Analyst Susan McNeice will join Chris Couch COO of Transverse and Chris DiMarco, TMCNet Editor to discuss how businesses can evolve beyond simple payment gateways toward "Dynamic Revenue Management," which turns billing into a strategic asset capable of moving customers through the 5 levels of the “Subscription Maturity Model." Learn how in each stage companies move toward true Personalization and micro-segmentation of customers for individualized services.
The speakers will define and educate listeners about the critical elements of Dynamic Revenue Management, including:
- Sophisticated, real-time rating engines;
- Rapid-fire analytics capable of converting flat data into dynamic sources of information;
- Business-friendly front-ends and dashboards.
Additionally, participants will learn why the on-demand, software-as-a-service (SaaS) model for Dynamic Revenue Management can help companies achieve personalization without multi-million-dollar price tags, vendor lock-in and integration headaches, or need for coding and management of licenses, upgrades and changes.
See how companies of all sizes can cost-effectively rate and bill large amounts of usage events, as well as support bi-directional Advice-of-Charge and Entitlement functions, and requests from 3rd party systems.
To participate in the Webinar, register HERE or contact Susana Schwartz at +1 607.674.6890
